Already this Saturday, the traditional "IKI Walking Competition" will take place at the Pučkiori mound. Not only tens of thousands of participants, but also many of their four-legged friends join the walk through picturesque areas every year. This year, dogs and their owners will be even more comfortable - the "Iki" shopping chain will provide fresh water that can be refreshed at a special stop. In addition, after being immortalized in the photogenic "Potatoes in a restaurant", pets will also receive free treats.
"We care that customers can eat healthier and live more sustainably, so we foster a healthy lifestyle at Iki in every possible way. We are proud of perhaps the widest assortment of various fresh fruits and vegetables in Lithuania, for which we constantly strive to ensure good prices, and we offer many attractive promotions. Such initiatives as the "IKI Walking Competition" also help to form habits that are good for the body, which help us to be even closer to our customers. It's a great way to engage in active activities with pleasure, involving the whole family and even pets," says Gintarė Kitovė, communications manager of the "Iki" shopping chain.
In addition, "Iki" offers shoppers a special discount for fresh goods, so after a walk you will be able to save even more when shopping in the store. Even on the competition track itself, there will be a large "IKI steps market" with over 50 thousand. fresh fruits and vegetables.
"IKI Walking Competition" is the largest free wellness event organized for the ninth year event In Lithuania, having gathered about 35 thousand people last year. walkers of various ages. This time, the participants will be on April 27. will hike in one of the most beautiful places in Vilnius - Pavilnii regional park - and meet at its landmark Pučkiori mound. While walking, the participants admired the Pučkiori outcrop, the Belmont waterfalls, the picturesque landscapes of Vilnius and the living forests.
At the animal stop, you can refresh yourself and take a photo
How to take care of customers' various needs as best as possible and make their everyday life easier is the constant pursuit of "Iki". So, seeing how many participants in the "IKI Walking Competition" take their dogs every year, "Iki" will set up an animal station this year, which will be both useful and fun.
After covering a third of the route, walkers and their four-legged friends will be greeted by a unique stop - "Potatoes restaurant", in which the "chef" will be the star pug Bulvė of "Iki" social networks. Bowls of fresh water of various sizes will be waiting at the animal station for refreshment after the walk. Here, pets will be able to find four-legged friends and have fun.
In addition, participants are invited not to miss the opportunity to take cheerful photos of their pets - in the "restaurant" you will be able to capture your dog in a chair with a chef's hat and with the pug Bulve herself, who has been entrusted with the "Iki" account on Instagram.
The whole family is invited to join and enjoy discounts
"IKI Walking Competition" is suitable for all age groups, does not require special physical preparation, as the pace of walking can be chosen according to one's abilities. Participants are invited not only with pets, but also with the smallest members of the family: parents who come to the event with little ones will have a special track suitable for strollers. The goal of the event is to walk 15 steps (000 km) with the whole family.
There are no first places in the competition, it is enough to take a leisurely walk, and the finishers will not only receive various activations and the opportunity to exchange their steps for valuable prizes, but also special, environmentally friendly trophies. You can find the virtual route of the "IKI Walking Competition" supplemented with information points and voiced in the free mobile walking app #walk15.
G. Kitovė reminds that "Until" also continues and the #walk15 app offers a step discount for fresh fruits and vegetables. Anyone who wants to can use it - the most important thing is to have the #walk15 app installed on your phone, and people who have taken 20 steps with it get 20% discount in "Iki" stores. discount on various garden and vegetable products.
